A creative studio where design meets direction and ideas emerge. Inspiring good design that is good for business. We help you go from where you are to where you want to be.

Based in beautiful Cambridge we're a new independent studio, backed-up with over 18 years of big-agency experience.  We simply want to do good creative work for like-minded local and global businesses. Built on true collaboration, honest relationships, and a shared goal.


If you want good ideas, strategic thinking, branding, design and digital experiences with the right price tag and without the complexities, then we're ready to help with your creative marketing and improving your brand.

If you want to discuss where you are and where you want to be with your project, have a chat with our Founder and Creative Director,  Rajen Mistry.

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Rajen Mistry

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Some samples of work were created  by Rajen Mistry whilst at Omobono Ltd.



Good design is good for business and good design is more than just looks. It's about how people connect and feel–making things simple and businesses useful.  Sometimes, it's just about putting smiles on faces.


We thrive on solving challenges and creating elegant customer experiences that change the way people think and feel about a brand or business.  Whether that's a digital experience or a beautiful piece of print.

  • Brand identity design

  • Interaction design

  • User experience design

  • Digital product design

  • Website & mobile design

  • Social media design

  • Graphic design

  • Print design


Sometimes you just need a little direction, right?  Where to go next? What new ideas can we delight our customers with? How should our brand look and behave? And why should anyone care?


We collaborate with your team to provide inspiration and creative direction. We advise and see things from new perspectives, discovering useful new opportunities.  We like to get to know you and your customer.

  • Ideas & concepts

  • Creative direction

  • Art direction

  • Creative strategy

  • Brand strategy

  • Film and video concepts

  • Campaigns

“I had the pleasure of working with Raj as he guided us through a global rebrand - including everything apart from our name and logo. The process was a monster task but ran incredibly smoothly and Raj was a calming presence creatively (opening our ways of thinking along the way)"

Josh Downs, Marketing Manager, Privitar

"Raj has that rare talent of being able to offer strategic advice to a brief (we were talking internal video and social soundbites at the time) with great creative leadership - pragmatic enough to know we all have a budget! He's not a bad bloke to hang out with either. "

Cheryl Martin, Communications Manager (interim), AstraZeneca



Digital Impact

Marketing Society


Previous experience


Centre Parcs


Clifford Chance

Durham University

English National Opera


Johnson & Johnson



PA Consulting


The Open University 

Thomson Reuters

TK Maxx



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